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Growth Insights

Alice Chandrasekaran

Alice is a digital, analytics and technology expert with extensive experience using marketing and sales infrastructure and leveraging data for growth.

Recent Posts

Leveraging Data to Pivot Intelligently

Apr 15, 2020 9:00:00 AM / by Alice Chandrasekaran posted in Modernization, Sales and Marketing Automation, Revenue Generation, Growth, Sales and Marketing Process, Optimization, data, automation, data-driven decisions, strategy

‘Pivot!!!’ – It’s not just one of our favorite Ross Geller moments from Friends… It’s what almost every business is trying to do right now in the face of truly unique circumstances. Whether your business is pivoting its offer entirely, or only how you deliver it, one thing is common – your go-to-market strategy needs to change.

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Create Ultimate Workplace Efficiency with Automation

Jul 23, 2019 3:22:10 PM / by Alice Chandrasekaran posted in MarTech, Digital Transformation, Modernization

Technologies We Rely On

With so many tools available today, it is hard to know which ones are going to make an impact. Sharing some tips on what we do to create efficiencies in our own organization.

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Tech Tips: Leveraging Marketing Automation for Productivity

Jun 12, 2019 2:42:37 PM / by Alice Chandrasekaran posted in MarTech

Are you automating your marketing so you can focus on what really matters? Only 36% of marketers use marketing automation to reduce repetitive tasks! There are so many tasks to be done in a day, so there's no sense in wasting your valuable time on the little things that can be done automatically.

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