Whether you've hit a revenue plateau or you're gearing up to scale, it's critical to take a hard look at your revenue funnel to find and plug the revenue leaks.
As your company grows and starts adding new team members, it's important that there's agreement and alignment on how they drive revenue.
Your most impactful sales metrics are the four revenue levers. Clarity around these data points builds your growth GPS to help you navigate as you scale.
Revenue leaks impact companies in different ways, but we've never met a company that wasn't experiencing one or, in most cases, all five of the big revenue leaks. Learn about what they are and how they might be showing up in your business.
In the movie Moneyball, Peter Brand (played by Jonah Hill) said it best: "It's about getting it down to one number. Using stats the way we see them, we'll find value in players that no one else can see."
Check out how you can apply the Moneyball growth strategy to your own business.
Two million annually — that's a rough estimate of how much money your company could leave on the table if there's misalignment within the organization.
Uncover Your Fastest Path to Revenue
Best in class companies have one thing in common: they use their data as a competitive advantage to achieve growth
Let's not ignore the shift to remote selling, 68% of sales leaders have said they plan to implement a hybrid or fully remote sales model and this trend is not going away! This is going to be a competitive advantage for you, and there is one thing that will determine your success - - are you measuring the right data and using that data to have the right conversations?
Optimizing Revenue Potential with the Right Data
According to Gartner, by 2025 60% of B2B sales organizations will shift from intuition-based selling to data-driven selling, merging their sales process, applications, and data into a single operations process. At the Business of Content digital conference, Jennifer and Alice showcase the formula to develop a strategy to optimize revenue with repeatable success and less effort.
SPEAKERS: Jennifer Turner (CEO, Digital Magenta) & Alice Chandrasekaran (CIO, Digital Magenta)
Are you in scale-up mode? Learn about an innovative way to plug revenue leaks while ensuring you are investing in the right areas along the way. Our founders Jennifer and Alice recently made an appearance on the Predictable Revenue podcast. They cover:
Digital Magenta Founders Discuss Growth Data at DataCon 2020
Growth Data gives executives and teams the information and insights required to make informed growth decisions so the business can scale without leaking revenue. Listen to our talk where we discuss Growth Data™ and how to leverage it.