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Growth Data Insights

Build Your Moneyball Growth Strategy

5/18/22 2:14 PM / by Jennifer Aplin posted in Revenue Growth, Data, Growth Data™

In the movie Moneyball, Peter Brand (played by Jonah Hill) said it best: "It's about getting it down to one number. Using stats the way we see them, we'll find value in players that no one else can see."

Check out how you can apply the Moneyball growth strategy to your own business.

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A Guide To Scaling Revenue: Using Data To Plug Leaks

2/24/22 9:09 AM / by Digital Magenta posted in Revenue Growth, Data, Revenue Leaks, Growth Data™

Two million annually — that's a rough estimate of how much money your company could leave on the table if there's misalignment within the organization. 

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On-Demand Webinar - Powering Sales Growth With Data

2/17/22 1:13 AM / by Digital Magenta posted in Revenue Growth, Data, Revenue Leaks, On-Demand Webinar

Uncover Your Fastest Path to Revenue 

Best in class companies have one thing in common: they use their data as a competitive advantage to achieve growth

Let's not ignore the shift to remote selling, 68% of sales leaders have said they plan to implement a hybrid or fully remote sales model and this trend is not going away! This is going to be a competitive advantage for you, and there is one thing that will determine your success - - are you measuring the right data and using that data to have the right conversations?

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Business of Content Digital Conference: Unlocking Insights that Power Growth

10/5/21 10:14 AM / by Digital Magenta posted in Automation, Revenue Generation, Revenue Growth, Data, Revenue Leaks, Revenue Operations, Data Analytics

Optimizing Revenue Potential with the Right Data

According to Gartner, by 2025 60% of B2B sales organizations will shift from intuition-based selling to data-driven selling, merging their sales process, applications, and data into a single operations process. At the Business of Content digital conference, Jennifer and Alice showcase the formula to develop a strategy to optimize revenue with repeatable success and less effort.

SPEAKERS: Jennifer Turner (CEO, Digital Magenta) & Alice Chandrasekaran (CIO, Digital Magenta)

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Predictable Revenue Podcast: How Data Powers Growth

10/5/21 10:08 AM / by Jennifer Aplin posted in Revenue Growth, Revenue Leaks, Growth Data™, Revenue Operations, Business Intelligence, Data Analytics

Are you in scale-up mode?  Learn about an innovative way to plug revenue leaks while ensuring you are investing in the right areas along the way. Our founders Jennifer and Alice recently made an appearance on the Predictable Revenue podcast. They cover: 

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Overcoming The BIG 5 REVENUE Leaks In Your 2020 Strategic Growth Plan

8/28/20 1:00 PM / by Digital Magenta posted in Revenue Growth, Revenue Leaks

There is a missing link that you need to know about for your growth plans. This is a multi-million dollar issue that will stifle your growth and prevent you from accelerating. It’s also preventing you from attracting and retaining top-shelf marketing and sales talent you need to bring you into your next level of growth. Listen to the powerful information shared in this webinar that you can use to incorporate into your plans today.

SPEAKERS: Jennifer Turner (CEO, Digital Magenta) & Alice Chandrasekaran (CIO, Digital Magenta)

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